Rohan Marley Champions Hurricane Relief with The Whine Down Event

Rohan Marley, son of legendary reggae artist Bob Marley, is set to host The Whine Down, a cultural benefit event aimed at supporting the Bob & Rita Marley Foundation's hurricane relief efforts in Jamaica. Scheduled for December 7, 2025, during Art Basel in Miami, this event will blend culinary artistry, cannabis culture, and live art to raise funds for communities affected by Hurricane Melissa. The event is a continuation of the Marley family's long-standing tradition of philanthropy and community service

In a recent conversation, Rohan Marley shared insights into the values and teachings that have shaped his approach to life and philanthropy. Influenced by his brother Ziggy, Rohan has embraced a disciplined approach to cannabis, viewing it as a tool for purposeful living rather than mere recreation. This philosophy is deeply rooted in the teachings of Rastafari, which Rohan has studied extensively, even traveling to Ethiopia to deepen his understanding

Rohan's commitment to his family's legacy is evident in his creation of Lion Order, a movement and cannabis brand that reflects the values of discipline, purpose, and responsibility. These principles are not only central to his business endeavors but also to his philanthropic efforts. The Whine Down event is an embodiment of these values, as it seeks to provide tangible support to those in need in Jamaica, a mission that has been a cornerstone of the Marley family's work for generations

The Marley family's dedication to community service is well-documented, with Bob and Rita Marley having established a legacy of helping those in need. Rohan recalls the long lines of people seeking assistance at their home, a tradition continued by his mother, Rita, even after Bob's passing. This dedication is carried on today by the Bob & Rita Marley Foundation, led by Rohan's sister Cedella, which focuses on disaster relief, youth programs, and community rebuilding in Jamaica

The urgency of the relief efforts has been heightened by the devastation caused by Hurricane Melissa, particularly affecting Jamaica's south and west coasts. Rohan emphasizes that the need for support existed long before the hurricane, highlighting the ongoing struggles faced by many communities. The Whine Down aims to address these needs by raising funds for supplies, structural rebuilding, and sustained care for affected families

As the event approaches, Rohan Marley remains focused on the core mission of unity and support. He emphasizes that The Whine Down is not just a commercial event but a heartfelt effort to bring people together in the spirit of 'One Love' to support Jamaica. The evening promises to be a celebration of culture and community, with proceeds directly benefiting the foundation's relief work

Ultimately, The Whine Down represents a fusion of art, music, and philanthropy, serving as a testament to the enduring legacy of the Marley family. Through this event, Rohan Marley continues to honor his parents' commitment to service, ensuring that their teachings and values are passed down to future generations. The event is a reminder of the power of community and the impact of collective action in times of need